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Archive for the 'Search Engine Optimization Parlor' Category

The Value of Search Engine Marketing

Search engine marketing vs traditional offline marketing. Most often, traditional offline marketing such as TV and radio ads cater to the masses. Out of the tens of thousands of TV viewers or radio listeners, there may only be a handful of prospects who are interested in your services or products. Sometimes, having spent thousands of […]

Free Article Directory in Australia

One of the most all-important aspects of any online marketing campaign is how do I bring home the bacon in the major search engines. How do I have my site to rank easily in Google or Yahoo?
One of the most pivotal facets of doing well in the search engines (given the basic principle like killer […]

Search Engine Spam

Running an online business relies to a greater or lesser extent on search engine traffic. Be this free search engine traffic or pay per click traffic your business still relies on the search engines to profit and survive.
There’s a problem. Actually let me rephrase that and say there’s always been a problem. Abusers. Some people […]

The Easiest Way to Your Google Sitemap

Google Sitemaps is a new tool for website owners and publishers, released by Google themselves. It allows you to submit a sitemap (a document that contains links to every page of your site) from your own homepage in .XML or in plain .TXT format that will help Google to spider your pages. This again should […]

Google - PR & Backlinks

Here are some observations that I have made recently:
1. On several of my own sites, I have some pages with zero page rank despite having links pointing to them PR 5 pages on the same site. These pages are now 2-3 months old. Shouldn’t they have PR by now?
2. Most of these pages […]

Do-It-Yourself Search Engine Optimization

Search engine optimization, or SEO, is big business. If you rely on search engines to bring visitors to your business website, you need to rely on more than luck. Your business will lag far short of its potential unless your site is optimized and re-optimized for search engine results.
What is search engine optimization?
SEO is optimizing […]

History of World / Regional Search Engines and Directories

Computers have become a way of life for people around the world. They are used to research term papers, check weather forecasts, track military progress, exchange ideas (blogs and chat) and to find the cheapest price on items etc. It is no surprise that as the computer age takes hold computer usage has increased. […]

How to Use the Google Patent to Get More Traffic

According to the recent release of the Google Patent Application, many of the things you’re doing to get better page rank and increase your position in natural search are about to be history. It’s frightening how much things are going to change.
All of those folks trying to “beat the system” with doorway pages and invisible […]

Find Best Keywords For Your Site

Keyword optimisation is probably the most important thing that you want to concentrate on with regards to search engine optimisation (SEO). Unfortunately, not many people know this, or do enough to optimise their sites’ keywords. Before I knew the importance of keyword optimisation, I used to pluck any keywords that seemed relevant to my site, […]

Google Page Rank Is Dead - Or Is It? - Part I

For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google’s way of measuring your pages accordingly.
But there is a problem…
More and more we tend to see NO consistency with page ranking at all. Please don’t confuse the difference between “page ranking” & […]